This association is part of the overall DOC which protects, promotes and looks after the interests of the Region. There are at present over 1600 members, including farmers, grape producers, cooperatives and other associated businesses.In promoting the wines of the region the Association uses a poster designed by Milo Manara. Born 12th September 1945 Manara is renowned for his erotic approach to the medium, involving elegant beautiful women involved in fantastical and dream erotic scenarios.