Known as the father of modern advertising,” Leonetto Capiello’s poster designs were innovative and new for the era. With no formal training in art, Capiello managed to step outside the norms of earlier poster designs and made a mark in advertising using bold figures and colors. This advertisement is for the French chocolatier, Rocher Suchard, which is still making chocolates today. This is a beautiful illustration with a rich red background and the milk chocolate bar floating around a group of young, happy, cherub-like children.”
Additional information
Weight | 0.25 lbs |
---|---|
Dimensions | 36.00 × 26.25 × 0.002 in |
Map Maker: ASI
Artist: Loenetto Cappiello
Year: 1925
Type: reproduction
Artist: Loenetto Cappiello
Year: 1925
Type: reproduction